Industrial Sales
Professional.
Build the foundation. Establish the professional standard. Learn how to prepare, discover and communicate in an industrial sales environment.
Build the foundation for industrial selling.
Industrial Sales Fundamentals
Understand the role of an industrial salesperson, customer expectations and professional sales behaviors.
Industrial Product Fundamentals
Build confidence with product terminology, characteristics, applications and selection considerations.
Customer Discovery
Learn to ask productive questions and listen for needs, constraints and business impact.
Pre-Call Planning
Prepare objectives, hypotheses, questions and desired outcomes before the customer conversation.
Opportunity Qualification
Determine whether an opportunity deserves time, technical resources and continued pursuit.
Professional Follow-Up
Create clear next steps, document commitments and maintain momentum after the call.
From product presenter to prepared professional.
Participants establish a repeatable foundation for customer-facing work and develop the habits that support the advanced levels.